4×4 parts, servicing, and installation
Platform migration, website redesign, eCommerce integration
Complete4x4 is a 4×4 parts and servicing business operating across retail, installation, and automotive servicing. The previous website operated on WordPress using outdated systems that limited inventory control, product scalability, and overall eCommerce capability.
The objective was to migrate the business to Shopify, modernise infrastructure, and position Complete4x4 to compete more effectively within the eCommerce landscape. The platform needed to support stronger stock management, cleaner product presentation, and improved operational efficiency.
The rebuild began with platform migration planning.
WordPress infrastructure was replaced with Shopify to support scalable inventory management and improved backend reliability. Product data was restructured to align with Shopify’s architecture and future catalogue growth.
We integrated the website with the business’s in-house product management system to streamline stock control and reduce manual processes.
The objective was not simply migration, but commercial enablement.
The design process focused on elevating brand presentation and product performance.
Product pages were rebuilt to exceed typical 4×4 market standards, with clearer specifications, improved hierarchy, and stronger visual alignment. The goal was to improve product clarity while lifting overall brand aesthetic.
Navigation and category structure were simplified to improve discoverability across a large product range. The result is a cleaner, more structured eCommerce experience aligned with modern retail expectations.
Complete4x4 now presents with a significantly upgraded digital presence.
The visual identity and product presentation reflect a more premium market position. The website supports both retail and installation services without compromising clarity.
The brand now aligns more closely with established national 4×4 retailers.
01
Established scalable eCommerce infrastructure.
02
Improved stock control and operational efficiency.
03
Lifted brand aesthetic and product clarity above typical market standard.
