Built for ShopifyThe products you think are winners are quietly losing you money.
Revenue hides the truth. Blufire reveals real contribution margin per product, channel and customer - so you stop scaling the SKUs that bleed you. See it live on a demo store, in 60 seconds.
- Every cost taken out - COGS, shipping, returns, discounts, ad spend - down to true profit per order.
- Which products, channels & customers actually make money - ranked, not guessed.
- Reconciled to your ledger, to the dollar. No vanity metrics, no guesswork.
Find your leak. See the demo now.
Three details. Straight into the live demo.
Why revenue lies - and what to look at instead.
The 90-second breakdown of the leak, and how Blufire finds it on your store.
An 8x ROAS product can still lose you $4 an order.
Your dashboard shows revenue and ROAS - so this SKU looks like a hero. But once you take out COGS, shipping, returns, the discount you ran, and what you actually paid to acquire the order, the picture flips. And because it "looks" like a winner, you scale it - and scale the loss with it.
The demo shows you exactly where your money really goes.
Not a slideshow - the actual product on a live sample store, clickable like it's yours.
The exact waterfall above - on your real products. Spot the losers instantly.
Revenue, margin, cash and the week's one move - the whole business on one screen.
Audiences ranked by margin at stake - ready to push to Klaviyo in a click.
See the whole thing in four minutes.
Brendan walks Blufire on demo data - the tie-out, the customer read and the moves worth making. No slides, no fluff.
Real brands, real numbers - each with its because.
Named clients, real outcomes. Every one started with the analytics finding what the dashboard was hiding.
A brand-new store scaled from a standing start to $1M in under 12 months - and earned an APAC award doing it.
The analytics fixed the attribution, surfaced that wine carried a far higher AOV, and retargeted toward it.
Fixed the double-counted attribution, then rebuilt the funnels around new-customer acquisition.
The analytics found one finish carrying 85% of revenue, then de-risked it while scaling.
Fill three fields and you're straight into the live demo.
A working Blufire instance on a sample store - not a sales deck.
The whole platform, one price by revenue band. See the offer below.
The Margin Stack
- Connect your Shopify store in 30 seconds - no setup project
- See the true profit on every order, customer and SKU, updated daily
- The moves that make you money, ranked and costed every Monday
- Our lead analyst on your store across your first eight weeks,
$6,000free - For every $1 you pay, we find you $3. Or those eight weeks are free.
- We do not do free trials.
Rather see it on your own numbers?
Grab a time and we'll run Blufire on your store's data - real numbers, no prep, no pitch deck.
Find the leak before you scale it again.
Three details and the live demo opens instantly.