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For Agencies & Partners

Deliver your clients something no other agency can show them.

Blufire gives your agency margin-true depth to put in front of every client: faster answers, better returns, and clean proof of the lift you drove. The kind of value that makes a client keep you.

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The reality, in the research
49%
annual churn on PPC accounts, the easiest service to commoditise.
Focus Digital
100+ hrs
a month freed to spend on clients when reporting is automated.
Industry research
5-25×
more expensive to win a client than to keep the ones you have.
Harvard Business Review
The agency problem

Give clients a reason they could never leave.

This is the role, not the vertical. Whatever your clients sell, the friction is the same. Here is what changes.

What you are living with
What changes with Blufire
TodayYour reporting looks like every other agency's, so the client shops on price.
With BlufireMargin-true depth no competitor is showing them, so the value is yours to own.
TodayYou report clicks and ROAS; the client wanted to know what actually made them money.
With BlufireEvery result in true profit, the outcome the client's finance team respects.
TodayPulling a client answer takes days, so you look slow when they need you fast.
With BlufireAnswers in minutes across the client's whole business, so you respond while it matters.
TodayYou know you are performing, but you cannot prove the lift cleanly.
With BlufireBefore-and-after proof of the returns you drove, in numbers the client trusts.
TodayEvery new client is a reporting build from scratch.
With BlufireOne platform, branded as yours, live for a new client from day one.
One layer above

One platform to deliver across every client, as yours.

Blufire sits above your clients' editions. The lines feeding it can differ, the value you deliver does not.

Service edition
Pipeline, people, payback
Ecommerce edition
Margin, customers, SKUs
What you deliver
Margin-true, white-labelled
Every client's result in profit, under your brand, live from day one.
Your decision
The value you show the client
What agencies open

The three things that make clients keep you.

Across the agencies we work with, these are the outcomes that hold a client. They generalise because delivered value does.

Most opened · 01

Depth you can show

True contribution margin per channel
One reconciled, credited conversion
Drill to product, cohort and region
Retention and lifetime margin
What a standard dashboard cannot
Show what others can't. Depth they cannot get elsewhere.
Most opened · 02

Proof of the lift

BeforeAfter2.1xMargin 3.4x3.0xROAS 4.6x
Client results, before and after
Prove the returns you drove. In numbers they trust.
Most opened · 03

More than a typical report

Typical agency report10
With Blufire116
Analytics pages you can give the client
Hand them the whole picture. Not a three-page PDF.
How the platform helps you deliver

Four ways to deliver more, and keep the client.

01

Depth no competitor can show

A clicks-and-ROAS dashboard looks like every other agency's, so the client compares on price and switches on a whim.

Blufire lets you put margin-true depth in front of the client, under your own brand. They see profit, attribution and drill-down no commodity dashboard offers, and the relationship stops being interchangeable.

Custom Business Intelligence
What you can show, standard vs Blufire Demonstrative data
Standard dashboardWith Blufire
Clicks, impressions and ROASTrue contribution margin per channel
Last-click attributionReconciled to one credited conversion
Platform-level totalsDrillable to product, cohort and region
A monthly exportA live read the client can open any time
Branded as yours. The client sees the profit story, not another clicks chart.
02

Prove the lift you drove

You know the account is performing, but proving the improvement cleanly enough to defend the retainer is hard.

Blufire gives you before-and-after proof in margin terms, the metrics that moved since you took over, in numbers the client's finance team trusts. The renewal conversation gets easy.

Margin OS, executive read
Client results since engagement Demonstrative data
BeforeAfter2.1xContribution margin 3.4x3.0xBlended ROAS 4.6x1.4xRepeat rate 2.2x
The lift in the numbers the client cares about, ready to put in the review.
03

More depth than a typical report

A typical monthly report is a handful of pages, and pulling anything beyond it takes days, so the client only ever sees a thin slice of their own business.

Blufire lets you hand the client far more analytics than a standard report, branded as yours, and answer the follow-ups in minutes instead of days. They get the whole picture, and you look fast doing it.

Custom Business Intelligence
Analytics pages you can give the client Demonstrative data
Typical agency report10
With Blufire116
A typical report covers a sliver. With Blufire the client gets the whole picture, branded as yours.
04

Every client, your brand, day one

Each new client means another reporting build, so onboarding is slow and the early weeks look thin.

Blufire spins up the client's whole business on one branded read from day one. Revenue, margin, acquisition and retention, ready to present before the first review.

Margin OS, executive read
A new client's whole business, on your brand Demonstrative data
Revenue+15%
Margin+12%
CAC-8%
Repeat+18%
Everything the client wants to see, branded as yours, live from the first week.
The team behind it

Built by an award-winning analytics team.

Blufire is trusted by 100+ mid-market and enterprise brands and recognised across the APAC and Global Search Awards. The same people now model your whole business.

100+
Brands served
$5M–$1B
Turnover served
4
Industry awards
Deliver depth that keeps your clients.A 30-minute walkthrough on the partner programme, not a generic demo.